Did you know the name “Yosemite National Park” has been trademarked by the outgoing concessionaire? It was bad enough that the Delaware North company had trademarked the names Ahwahnee Hotel, Curry Village, Bader Pass Ski Area, Wawona Hotel and Yosemite Lodge but they have also trademarked the name “Yosemite National Park”
The San Francisco Chronicle reports
The trademark spat that is prompting the National Park Service to change the names of a handful of treasured sites at Yosemite, including the Ahwahnee Hotel and Curry Village, has taken a startling turn — to the park’s gift shops.
Merchandise embossed with the name “Yosemite National Park,” from T-shirts to coffee mugs to pens, will be pulled from store shelves this week because of claims by the park’s outgoing concessionaire that it owns the name for commercial purposes, according to the park’s new operator, Aramark, which is based in Philadelphia.
Read the full story at It’s bye-bye to Yosemite National Park, at least on T-shirts – SFGate


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